Improving Practical English Competence and Speaking Confidence of Local Youth to Support Local Wisdom-Based Culinary Tourism Services
Abstract
Background: Local wisdom-based culinary tourism requires local youth to have practical English competence to support tourism services and promote cultural identity. In Kampung Wisata Kuliner Makladuta, limited English proficiency reduced youths' ability to welcome visitors, describe local dishes, handle service interactions, and explain the cultural values of culinary products. Pre-training assessment showed an overall mean score of 2.46 (low category) across four practical English indicators.
Purpose of the Study: This community service program aimed to improve the practical English competence and speaking confidence of local youth involved in culinary tourism services, and to strengthen their ability to communicate local culinary identity to domestic and international visitors.
Methods: The program applied a contextual training approach based on Communicative Language Teaching and English for Specific Purposes. Materials focused on greetings, dish descriptions, order-taking, tourist questions, culinary storytelling, and digital promotion. Activities included role-play, guided speaking practice, restaurant simulations, storytelling workshops, and direct facilitator feedback. Twelve youth participants attended the core training.
Results: The program improved participants' ability to greet tourists, describe menus, take orders, and respond to visitor requests. Post-training assessment showed an overall mean score increase from 2.46 to 4.04 (good category), with an improvement of 1.58 points. Participants also showed increased speaking confidence. Feedback results were positive, with mean scores ranging from 4.42 to 4.75 (very good category). A practical training module (English for Culinary Tourism), a glossary, and an English-based promotional video were also produced to support sustainability.
Downloads
References
Ainiya, S. K., & Zahri, S. S. D. D. (2025). The Future of Sustainable Culinary: From Local Ingredients to the Traveler’s Table. Gastronary, 4(1), 33–43. https://doi.org/10.36276/gastronomyandculinaryart.v4i1.834
Amirbayeva in English, D. (2024). Needs Analysis of English for Specific Purposes (ESP) in the Tourism Industry of Indonesia and Kazakhstan. in LEARN Journal: Language Education and Acquisition Research Network.
Andih, D. C., Prawira, M. F. A., & Karnawati, H. (2025). Tourists’ Local Food Experience: Linking Cultural Value, Knowledge, and Product Quality to Consumption Emotion and Satisfaction. Journal of Tourism Sustainability, 5(4), 204–216. https://doi.org/10.35313/jtospolban.v5i4.178
Azarnoosh, M., Zeraatpishe, M., Faravani, A., & Reza Kargozari, H. (2018). Assessing Intercultural Communicative Competence. in Issues in Coursebook Evaluation. https://doi.org/10.1163/9789004387379_005
Berezenko, V., Cherkhava, O., & Musiienko, Y. (2022). Communicative Language Teaching Approach in Promoting the Linguistic Competence of EFL Learners. Advanced Education, 2022(20), 88–96. https://doi.org/10.20535/2410-8286.224016
Blair Hilty, E., & Freire, P. (2019). The Banking Concept of Education. Thinking About Schools, 117–127. https://doi.org/10.4324/9780429495670-11.
Broughton, G., Brumfit, C., Flavell, R., Hill, P., & Pincas, A. (2003). Teaching English as a Foreign Language, Second Edition.
Doeur, B. (2022). Implementation of Communicative Language Teaching: Cambodian EFL Teachers’ Attitudes toward Communicative Language Teaching. International Journal of Instruction, 15(2), 155–170. https://doi.org/10.29333/iji.2022.1529a
Dwee, C. Y., Anthony, E. M., Salleh, B. M., Kamarulzaman, R., & Kadir, Z. A. (2016). Creating Thinking Classrooms: Perceptions and Teaching Practices of ESP Practitioners. Procedia - Social and Behavioral Sciences, 232(April), 631–639. https://doi.org/10.1016/j.sbspro.2016.10.087
Freire, P. (2000). Pedagogy of the Oppressed. the Continuum International Publishing Group Ltd.
Harmer, J. (2012). The Practice of English language Teaching. In Curriculum Inquiry. Pearson Education.
Hyland, K., & Jiang, F. (Kevin). (2021). Delivering relevance: The emergence of ESP as a discipline. English for Specific Purposes, 64, 13–25. https://doi.org/10.1016/j.esp.2021.06.002
Hymes, D. H. (1972). Sociolinguistics. Selected Readings. On Communicative Competence, 269–293. Routledge.
I Gede Astawa, & Eka Anastasia Wijaya. (2024). English Proficiency and Cultural Competence for Tourism Professionals in The Globalized Tourism Industry. Jurnal Kajian Dan Terapan Pariwisata, 4(2), 1–16. https://doi.org/10.53356/diparojs.v4i2.87
Kaçar, K. (2023). Commonly Used Techniques in Testing Foreign Language Skills and Communicative Language Teaching. Sinerji Uluslararası Alan Eğitimi Araştırmaları Dergisi, 4(2), 68–85. https://doi.org/10.54971/synergy.1381532
Kremer, M., & Pinto, S. (2025). Exploring the Interconnectedness between English-Medium Instruction and Intercultural Competence: A Systematic Literature Review. International Journal of Instruction, 18(1), 193–214. https://doi.org/10.29333/iji.2025.18111a
Ma’fiyah, I., & Sumardiono, S. (2023). English Language Needs for Hotel Service and ESP Program: The Case of Hospitality Vocational Secondary School. Journal of Innovation in Educational and Cultural Research, 4(3), 429–437. https://doi.org/10.46843/jiecr.v4i3.680
Mella Narolita, & Aulia Restu Ariyanto Putri. (2025). Needs Analysis on English Language Use in Tour Guiding. Jurnal Pengabdian Masyarakat Dan Riset Pendidikan, 3(4), 5558–5565. https://doi.org/10.31004/jerkin.v3i4.1238
Richards, J. C. (2022). Teaching and Learning in English Medium Instruction: An Introduction. Routledge.
Richards, J., & Rodgers, T. (2001). Approaches and Methods in Language Teaching. Cambridge University Press.
Sankar, SS., & Aravind, B.R .(2026). English for Specific Purposes in Hotel and Tourism Management: A Need Analysis. International Journal of Language and Literary Studies, 8(2), 426–439. https://doi.org/10.36892/ijlls.v8i2.2596
Savignon, S. J., & Wang, C. (2003). Communicative language teaching in EFL contexts: Learner attitudes and perceptions. In IRAL (Vol. 41).
Woodrow, L. (2018). Introducing Course Design in English for Specific Purposes (Routledge Introductions to English for Specific Purposes). Introducing Course Design in English for Specific Purposes, 1–15. www.routledge.com/series/RIESP
Zuhri, A., Rohmayati, N., Ridwan, S., Omar, S., & Aldi, A. (2025). Community-Based Tourism Model Using the Degree of Citizen Power Approach. TRIKONOMIKA, 24(1), 32–41. https://doi.org/10.23969/trikonomika.v24i1.20448
Copyright (c) 2026 Engagement: Jurnal Pengabdian Kepada Masyarakat

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
