##theme.engagementTheme.article.main##

Agung Nugroho
Dessy Maulidya Maharani
Agung Cahyo Legowo
Febriani Purba

Competitiveness enhancement of the dried three spot gourami producers in Banjar Regency, South Kalimantan Province was undertaken, because they are the least beneficiaries of the business system that has been run for generations. The competitiveness was developed through improvement of the production technology, managerial, and business culture. Technology enhancement was achieved by improving the drying method, product diversification, quality improvement, packaging improvement, and labeling. Managerial aspects developed included management in finance, resources, and marketing. Cultural development was focused on social behavior, namely education on the importance of investment and financial management so that the revenue obtained can be used as business assets again. Those efforts have effectively improved the indicators of business competitiveness, namely increasing income, increasing product added value, increasing innovation and creativity, raising awareness of quality, increasing managerial ability, and improving attitudes and enthusiasm for continuous improvement


Keywords: diversification, three-spot gourami, added value, community empowerment, Trichogaster trichopterus.
Akbar, J. Potensi dan Tantangan Budidaya Ikan Rawa di Kalimantan Selatan. Banjarmasin: Lambung Mangkurat University Press. 2014
Basri, E, Supriadi, A. "Uji Coba Mesin Pengering Kayu Kombinasi Tenaga Surya dan Panas dari Tungku Tipe I." Jurnal Penelitian Hasil Hutan 24, no. 5 (2006) : 437–448.
Fahmi, R, Nugroho, A, Rahmi, A. "Rancang Bangun dan Uji Kinerja Pengering Ikan Asin Sepat Rawa (Trichogaster trichopterus) Tipe Rak Bertingkat." Seminar Nasional Teknologi & Inovasi Industri 1, no. 1 (2018) : 131–140. https://doi.org/10.1017/CBO9781107415324.004
Hasbullah, H. "Konsep Diri dan Orientasi Tujuan sebagai Faktor Penting dalam Orientasi Umpan Balik Manajer dalam Mendukung Proses PDCA." Journal of Chemical Information and Modeling 10, no. 3 (2016) : 294–310. https://doi.org/10.1017/CBO9781107415324.004
Murjani, A. "Budidaya Beberapa Varietas Ikan Sepat Rawa (Trichogaster trichopterus Pall) dengan Pemberian Pakan Komersial." Fishscientiae 1, no. 2 (2011) : 214–232.
Murti, M, R. "Performansi Pengering Ikan Aliran Alami memanfaatkan Energi Kombinasi Kolektor Surya dan Tungku Biomassa." Jurnal Energi Dan Manufaktur 4, no. 2 (2012).
Riansyah, A, Supriadi, A, Rodiana, N. "Pengaruh Perbedaan Suhu dan Waktu Pengeringan Terhadap Karakteristik Ikan Asin Sepat Siam (Trichogaster pectoralis) dengan Menggunakan Oven." Fishtech 2, no. 1 (2013) : 53–68.
Sari, D, P, Nopianti, R, Baehaki, A. "Karakteristik Sensori dan Fisiko-Kimia Crackers dengan Penambahan Tepung Ikan Sepat Siam (Trichogaster pectoralis)." Fishtech 6, no. 2 (2013) : 115–125.
Siswanto, D, P, Aysia, D. "PDCA sebagai Upaya Peningkatan Target Perusahaan Plant B di PT X." Jurnal Jitra 2, no. 2 (2014) : 129–134.
Sukidjo, S. "Peran Pendidikan Kewirausahaan Dalam Pemberdayaan Masyarakat Miskin di Indonesia." Jurnal Economia 8, no. 1 (2012) : 33–41.
Tanziha, I. "Model Pemberdayaan Petani Menuju Ketahanan Pangan Keluarga." Jurnal Gizi Dan Pangan 6, no. 1 (2011) : 90. https://doi.org/10.25182/jgp.2011.6.1.90-99